Studio41 Home Design Showroom
In role as a Marketing and Advertising Associate at Studio41 Home Design Showroom, I made up 1/3 of a small but mighty marketing team.
I handled all of our graphic design needs, making advertisements for every platform from print to digital to television, crafting our marketing strategy and messaging, creating content for paid social media campaigns, monitoring campaign analytics to optimize performance, allocating a $2 million marketing budget, and designing and maintaining our official company website.
Keep scrolling to see some of my work.
studio41 main website
I oversaw a full redesign of our company website in 2020. Over the course of 4 months I strategized the UI/UX of the site with our development team and re-designed upwards of 50 web pages including the homepage and every main landing page across the site. You can see my work at www.shopstudio41.com.
paid social media
I built out a robust paid social media advertising program at Studio41, bringing our total brand impressions from 0 to over 5 million in just 6 months. I strategized all our campaigns, made the creative, wrote the copy, posted through Ads Manager, monitored the analytics, and optimized along the way.
programmatic banner ads
commercial spots
2020 commercial spots for television, streaming, YouTube pre-roll, and paid social that I art directed and edited.
2021 Curated Collection Catalog
I was in charge of laying out, designing, and writing all the editorial content for our 60 page 2021 Curated Collection Catalog